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Hi, I'm Wing Ka (Pika), Pau

Brand Design | Graphic Design | Visual Design | Project Manager

Born and raised in the vibrant city of Hong Kong, my design journey began as a graphic designer. However, my boundless curiosity propelled me to explore diverse realms of design, including brand design, web design, experience design, and the creation of captivating interactive installations. These immersive experiences have proven to be potent tools in the realm of brand design and marketing. To enhance my skills and grasp user-centric design principles, I recently completed the esteemed Google UX Design course.

With over a decade of experience in the design field, I have had the privilege of collaborating with exceptional companies on a wide array of projects. From crafting engaging online experiences and intuitive apps to designing impactful print materials, establishing compelling brand identities, and developing comprehensive design systems, I have worked alongside renowned global clients such as Fresenius Medical Care, Generali, and Telstra.
 

For me, design transcends mere aesthetics; it encompasses the creation of cohesive brand experiences that deeply resonate with audiences. As technology advances, I passionately embrace the fusion of form and function, harnessing emerging technologies to elevate brand experiences. Rooted in creativity and a profound understanding of user needs, I approach every brand design endeavor with unwavering enthusiasm, striving to forge captivating and enduring connections that leave an indelible imprint on the hearts and minds of consumers.

I’m incredibly inspired by traveling✈️
It helps me recover from when I feel creatively stunted.

Spending quality time in nature just feels really good!

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